Business owners looking to have their products and services reviewed and featured in a trusted website can now turn to the Media Bag. The site also provides an opportunity for established and influential bloggers and journalists to try and review new items and services without having to pay any fee.
Created by Rebecca Derrington, the woman behind Source Bottle, the Media Bag is a user-friendly platform and a great publicity and social sharing tool. The site was born due to insistent requests from PR professionals looking for a service that will allow them to pitch their products and services to journalists and bloggers. Currently, it is available in Australia, New Zealand, North America and the United Kingdom.
How to Use It
To use the site, one needs to register his details first regardless of the type of user he or she is. Registration is free and easy.
Various pricing plans are available for those who want to pitch their products or services – One-off, Popular and Premium. Upon payment, you will receive a confirmation email informing you that your account has been activated and you can start filling out your details and pitch products or services.
Once a registered user, you then must provide details of your media outlet or blog. From there, you can start receiving email pitches or start posting a pitch with image or sending an email pitch with details about your product or service and an invitation for bloggers/journalists to review it.
Those who want to pitch a product or service should choose to right topic and the geographic region. Bloggers and journalists interested in your offer will then have to email you to request for a voucher to review it. Founder Rebecca Derrington said each email gives users a choice whether or not they would like to receive a product or service voucher.
Journalists and bloggers eligible to review products and services are those with Alexa.com ranking of less than one million, have 5,000 or above subscribers to their blog or a readership of more than 10,000 people. Another policy of The Media Bag is that they must review products or services based on the categories they choose.
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By Wendy Chamberlain
Copyright 2014 Savvy Web Women Pty Ltd
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Wendy Chamberlain is the founder of www.savvywebwomen.com and creator of the Savvy Online Engagement Blog – the information packed resource that shows business owners and entrepreneurs how to use online strategies to connect with key stakeholders, influence decision makers and be seen as a thought leader, all via the use of social media. To receive your FREE Special Report and how-to articles to expand your Online Engagement toolkit, visit www.wendymoore.net.