Tools to Help Promote Your Content Online

by Wendy Chamberlain on April 8, 2018

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Content marketing can be done in many ways today and businesses should make this as a priority to get the word out there about their products and services. Apart from publishing articles on blogs, there are other tools that can help business owners improve the visibility of their content online.

Blog posts can be shared on social media and on article directories. On social media, they can be scheduled on a specific day and time you want them published. Here are the tools to help you share and promote your content.


Buffer is a content scheduling tool that’s very easy to use and allows customization of content. It works with most social networking sites such as Facebook, Twitter, LinkedIn and Google Plus and offers a free and paid plans depending on your requirements.

When sharing your blog posts on Buffer, you can include an image and schedule several of them to go out on your social media profiles at your preferred dates and time.


SocialOomph is an advanced scheduling tool used for Twitter. Among its major features are the tweet intervals and spinning text. Also, it is possible to share the same tweet at a specific frequency using the “recurringly publish” option.


Quuu is another social sharing platform but has a different feature than the others. With this tool, you simply choose interests and categories and it will do the rest of the work for you.

Quu works by curating random articles and sharing them to your social profiles using Buffer or HubSpot. The articles shared come from its partner Quuu Promote.


JustRetweet also shares tweets but apart from this feature, it also lets members share each other’s posts to Facebook, Google Plus and Twitter. When a member shares other people’s content, he or she earns credits. These credits ranging from 10 to 50 can then be given to members who share your content. For those who want to share only original content, they can opt to purchase credits.

Do remember that content marketing goes beyond just publishing blog posts. You need to find time to promote them on various channels to reach more people.

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By Wendy Chamberlain
Copyright 2018 Savvy Web Women Pty Ltd


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Wendy Chamberlain is the founder of and creator of the Savvy Online Engagement Blog – the information packed resource that shows business owners and entrepreneurs how to use online strategies to connect with key stakeholders, influence decision makers and be seen as a thought leader, all via the use of social media. To receive your FREE Special Report and how-to articles to expand your Online Engagement toolkit, visit

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